Executive CV Writer

A CV tailored specifically for executive and C-Suite level positions, as well
as political, managerial, public/third sector, and professional appointments.

CV Pricing

CV Writer London

I am Elle, the founder of Oxford CV Writer. I will work with you personally to create your executive CV and application documents for managerial, executive, public/third sector, political, or professional appointments.

Clients include regular folk as well as FTSE100 directors, distinguished individuals with KBE, OBE, and MBE honours, and high-profile business professionals.

If you would like to have a conversation before proceeding, please book a call below. Urgent? Either phone me: 07537-180-533, text me: 07537-180-533 , Facebook me, or Whatsapp me. Best option? fill in the form. The turnaround time for each of my services is generally 2 to 7 days, depending on my workload.

Complimentary phone call with Elle

Click on the phone icon at any time, day or night, to schedule a complimentary 15-minute call at a time that is convenient for you.

Prefer to chat first?

Please complete this form to outline your situation and schedule a 15-minute chat to discuss your needs. I will revert with available time and date options.

  • Board Member
  • C-Suite Executive
  • Healthcare Professional
  • Senior Manager
  • Politician
  • Academic or Lecturer
  • Chartered Professional
  • Legal Professional
  • Education Principal
  • Business Founder
  • Judiciary Member
  • Public Sector Leader
  • Third Sector Executive
  • Creative Director
  • Technology Leader
  • Senior Consultant
  • Scientist or Research Fellow
  • Media and Communications Leader
  • Financial Services Executive
  • Environmental or Sustainability Leader
  • Marketing and Sales Director
  • Human Resources Director
  • Operations Director
  • Supply Chain Director
  • Legal Counsel
  • Compliance Director
  • Corporate Strategy Director
  • Project Director
  • Business Development Director
  • Research and Development Director

Select a CV option:

Executive CVs, Cover Letters, linkedIn Profiles & Addressing Selection Criteria
Description Purchase
1 Professional Executive CV
⇒ Align for general opportunities
 £129
2 Professional Executive CV, Cover Letter and linkedIn Profile Makeover
⇒ Align for a specific opportunity
 £205
3 Professional Executive CV, Cover Letter and Addressing Job Criteria
⇒ Bespoke for a specific opportunity
 £255
4 Professional Executive CV, Cover Letter, Addressing Complex Job
Criteria and linkedIn Profile Makeover
⇒ Bespoke for specific job application(s)
 £295

Board-Level (C-Suite) and High-Flyer Applications

Just as a museum curator thoughtfully selects and arranges artefacts to weave a compelling narrative, so too must your professional story be thoughtfully crafted, spotlighting achievements and experiences that resonate with the desired role.

Item Description Purchase
5 C-Suite Job Applications £395
6 Master CV Construction
⇒ A Strategic Asset for Senior Executives and High-Flyers
 £596

What sectors do you specialise in?

I have authored executive CVs for applications to organisations in these sectors, among others:

    Professional, Management, Executive and C-Suite CVs

  • CEO, Director, Senior Executive roles in the private, public and third sectors
  • Overseas postings and migration Resumes and CVs (USA, Australia, New Zealand)
  • Third sector Executive CVs
  • Pharmaceutical, Health & NHS Trust Executive CVs
  • Financial services and Insurance Executive CVs
  • Primary, Secondary and Tertiary Education Senior Appointment CVs
  • Construction and Engineering Executive CVs
  • Transport and Logistics Executive CVs
  • Technology, e-Business and Digital Executive CVs
  • Retail & Hospitality Executive CVs
  • Government, County Council, political and Local Authority CVs
  • Marketing and Sales Executive CVs
  • IT and Information Management Executive CVs
  • Mining & Resources Executive CVs (extensive experience)
  • Franchisee application CVs (McDonalds etc)

CVs submitted to these organisations

What Is A 'Master CV'?

View this as your strategic map for standing out in a competitive field. More...

A Master CV captures all relevant experience, skills, achievements, job history, and references. It serves as an aide-mémoire and provides a strategic foundation to act quickly and decisively, enabling you to align each application precisely with an employer’s needs. This is especially valuable if you’re keeping your options open or considering a move into a different sector.

What Is a Master CV?

A Master CV serves as a comprehensive repository of your entire professional history, skills, and achievements. It is a living document that is never submitted to employers directly but instead acts as a reference for creating bespoke CVs suited to specific roles. By keeping all relevant details in one place, it ensures that no valuable information is overlooked when preparing applications, LinkedIn profiles, or capability statements.

Why Have a Master CV?

  • Responsiveness - Act immediately as opportunities arise by having all details readily available.
  • Customisation - Use it to create bespoke CVs by selecting the most relevant accomplishments, experiences, and skills for each job application.
  • Career Reflection - Periodically review it to evaluate career progress, identify skill gaps, or plan professional development.
  • Support for Other Documents - Draw on it for creating capability statements, board applications, or consultancy proposals.

The Key Challenges That a Master CV Addresses

⇒ Procrastination or Lack of Strategic Focus

Many executives find themselves unprepared when opportunities arise, submitting a rushed, generic CV and a hastily adapted cover letter. At senior level, employers expect a CV that is directly relevant and aligned with the role’s strategic demands; not a general document accompanied by a speculatively persuasive note.

⇒ Difficulty Presenting Transferable Skills

Executives exploring new sectors often struggle to make their transferable skills relevant, clear, and convincing. A Master CV gives you the space and structure to identify these skills and express them effectively and in context, aligning with the employer’s selection criteria.

⇒ Framing Accomplishments Around Employer Needs

Describing achievements in a way that resonates with a prospective employer is rarely straightforward. A Master CV allows you to catalogue accomplishments with context, making it easier to reframe and align them with the expectations of different employers.

For senior executives, this resource is essential. It enables you to:

  • Frame accomplishments in context – A strong executive CV must convey results, not just responsibilities, roles, budgets, or headcounts. A Master CV helps catalogue achievements in a way that aligns with the challenges and objectives of prospective employers.
  • Demonstrate transferable skills – For those seeking to move into a new sector or shift professional focus, a Master CV provides the structure to articulate relevant skills and experience clearly and credibly.
  • Respond strategically to opportunities – Executives are equipped to respond quickly and decisively to high-value opportunities, without the need to reconstruct their career narrative under pressure.
  • Avoid the generic trap – By maintaining a comprehensive professional record, a Master CV enables the creation of bespoke applications that meet the specific needs of each role and organisation.

As my book The C-Suite Interview Playbook explains, relevance to selection criteria, both explicit and implicit, is the defining measure of a successful executive application. A Master CV supports a strategic, well-prepared, and considered approach to presenting an executive’s value and securing interviews.

My Two-Phase Executive Career Strategy Service

These customised consultancy packages are designed to provide expert guidance and ongoing support, helping you take control of your career direction and improve outcomes in a highly competitive market. If you have specific goals, challenges, or preferences, we can adapt the process to meet your needs. This is a collaborative service, shaped around your ambitions.

Phase 1 – Master CV Development Package

  • Initial Consultation – We begin with a detailed discussion of your career goals, strengths, sector experience, and future direction. This forms the foundation of your Master CV.
  • Master CV Creation – I personally develop a comprehensive Master CV that captures your career history, qualifications, accomplishments, and references in a format that is ready to adapt for any role.
  • Accomplishment Identification – Together, we identify the defining achievements of your career; those that demonstrate your strategic value to future employers.
  • Accomplishment Honing – I help you frame and refine these accomplishments so they align with the expectations of senior decision-makers and influencers.
  • Strategy Development – We clarify your target roles, understand what employers are looking for, and highlight the achievements and attributes that will set you apart.
  • Pitching Guidance – I will guide you on how to articulate your value, both in writing and during recruitment conversations, so you can present with confidence and clarity.

Phase 2 – How to Use It: Job Application Alignment

  • Job Opportunity Assessment – I help you evaluate opportunities as they arise, aligning them with your goals and advising where to focus your efforts.
  • Customised Applications – I will create a bespoke CV and cover letter for two specific roles, drawing from your Master CV and positioning your strengths in line with the employer’s needs.
  • Pitch Strategy – We develop an elevator pitch that communicates your accomplishments with clarity and relevance to each opportunity.
  • Networking Strategy – We enhance your LinkedIn profile to connect with decision-makers in your target sector, opening new routes to opportunity.
  • Ongoing Support – You will have continued support across both phases, including advice on live roles, application refinement, and broader career strategy.

About board-level job applications

A compelling executive CV must convey the candidate's proven ability to make a substantive and positive difference. You must emphasise your accomplishments over past and present duties, responsibilities, headcount, and budgets in what will be a fiercely competitive contest to secure a spot on the shortlist.

  • Selection Criteria Audit

    We assess what your potential employer truly seeks*. This is our first step toward tailoring your application, ensuring we have the necessary context to create the documents.

  • Value Addition Emphasis

    We focus upon your capability to bring invaluable perspectives to board discussions and influence key resolutions.

  • Problem Resolution

    We illustrate your adeptness in navigating the challenges that limit organisations, viewed through a prospective employer's lens.

  • Financial Achievements

    We convey your prowess in revenue generation, cost-saving, enhancing efficiency, and leading transformative projects.

  • Team Leadership

    We emphasise your skills in cultivating teams, enhancing communication, and influencing a range of stakeholders.

  • Commitment to Excellence

    We portray your dedication to uplifting standards in hiring, product creation, and client experiences.

  • Networking and Contacts

    We synchronise your online professional persona with your refined CV to amplify your presence among peer executives, recruiters, and sector trailblazers.
Premium CV service - Elevate your professional narrative with my premium service for board members and senior executives. This package includes an expertly crafted CV, personalised cover letter, detailed selection criteria responses, and LinkedIn profile enhancements. Our focus is on your accomplishments and leadership characteristics, ensuring your application highlights the impact you've made, rather than being just a list of past roles and responsibilities.
Click on the phone, anytime night and day, to book a complimentary 15 minute call at a time that suits you.

A focus on accomplishments

A persuasive executive CV must convey the candidate's potential value to the board and capacity to drive success in complex corporate landscapes. Think salient and measurable achievements rather than focusing on duties, responsibilities, headcount, and budgets.

Personal action accomplishments

In this context, a 'problem' is a constraint on an organisation, and to keep it relevant, you must examine it from the viewpoint of the prospective employer. Which challenges or hurdles have you overcome or mitigated in your career? Which opportunities do you help people seize?

About the PAR Technique

Problems->Actions->Results (PAR) is a discipline that can help you focus on your professional accomplishments. It helps you shift the focus of your application from what you have done (your attributes), to the value you can add (how an employer may benefit from hiring you).

Financial Accomplishments

Did you take steps to save or make money or to increase efficiency or productivity? Did you increase sales, develop a new area, or open a new office, department, branch, or facility? Did you cut down on waste, time, or effort? Did you contribute to limiting liability by suggesting WHS or security enhancements? Did you revamp, streamline, or reorganise any projects, plans, initiatives, or procedures—or launch new services or products?

Innovative Accomplishments

Did you initiate a technical, A.I., e-business, marketing, logistical, intellectual property, or artistic innovation that was adopted? Or identify a need for a product, service, plan, programme, system, method, procedure, or technique? Did you develop or design a new plan, programme, service, product, process, project, system, method, or strategy?

Interpersonal and leadership accomplishments

Did you contribute to the improvement of employee relations or morale? Did you facilitate or improve communication among employees, with clients, or with the community or other stakeholders? Did you instruct, present, or coach managers, employees, trainees, or interns? Did you collaborate, liaise with others, and contribute to the team? Did improved communication help you influence different audiences?

Quality and added-value accomplishments

Did you raise the quality or standards for employee training, recruitment or retention; Or for products, services, and customer experience?

Similar techniques include STAR: Situation or Task -> Action -> Results (government, academia, health) & SAO: Situation -> Action -> Outcome (education).

Each client has unique service needs, so this illustration is intended to demonstrate the general principles. *Where no specific job specification is being targeted, the general selection criteria for the sector or job classification may be used to tailor applications, but this is sub-optimal.

Rates (over £205) for CV packages include Zoom or phone meetings as required. Extra charges may apply for complex Selection Criteria. Please note that I can only schedule Executive CV projects after I have been retained and an order placed. If you need to address complex selection criteria, please allow at least a week ahead of the closing date of the job application.

Robot-led CV writing makes you sound generic, keyword-stuffed, foreign or misaligned to the job description. I can spot it a mile off, and so can most HR people. It’s the same wording, line spacing, punctuation and it's cliche-ridden. So ironically you might be rejected for not being a real person!

Elle Bradshaw in a The Daily Telegraph article by Liz Hoggard.

Frequently Asked Questions

CV Inclusions & Extras, CV lead-times, Getting Started & My Satisfaction Guarantee

How do I engage you to author my CV?

Most executives prefer to have a phone discussion before making a purchase.. More...

This phone chat provides a valuable opportunity to ensure you select the most appropriate CV package that caters to your unique needs.

Click on the phone, anytime night and day, to book a complimentary 15 minute call at a time that suits you.
My personal support - During the conversation, I will explain my strategy, including the assistance and communication you can expect during our partnership. The goal is to make you confident in my abilities to create documents that will increase your chances of being granted an interview.

You speak to me - Not a junior, contractor, or "CV factory" agent. Every CV is created by human intelligence, reflecting your individual profile without using mass-produced approaches.

Urgent needs? - If your requirements are urgent, please book a call and fill out my form as completely as possible. This will give me the necessary background to assist you quickly and effectively.

My process & credentials

We collaborate to carefully align your CV with the employer's selection criteria. More...

We carefully tailor your CV to meet the employer's selection criteria, ensuring a precise match with their requirements.

  • Selection Criteria Analysis

    We conduct a thorough review of the employer's specific and implicit demands, fine-tuning your application to meet their exact expectations.

  • Employer Insight

    Delving into the culture, market presence, and industry trends of a potential employer, we craft an application that reflects a deep understanding of their operational situation and ethos.

  • Attribute Alignment

    By comparing your qualities with the employer's needs, we develop strategies to highlight your key strengths and address any gaps, enhancing your appeal as a candidate.

  • CV Drafting

    The writing process begins with the creation of your CV's first draft, pitching your achievements and experiences in a format specially designed for the targeted role.

  • CV Refinement

    Through detailed revisions, we refine your CV into a powerful narrative that resonates with the employer's search for the ideal candidate.

  • Supporting Documentation and Online Presence

    Alongside your CV, we prepare any additional materials required and refine your social media profiles to ensure a uniform and professional image across all platforms.

  • Application Submission

    The culmination of our collaboration is the submission of your application, aimed at maximising your opportunity to secure an interview.

CV Writer Certification and Memberships

I am a graduate in information services (BLIS) and a founding member of the UK-based CVRA, which provides professional certification and education for CV and resume writers worldwide.

Certified CV Writer

Can we chat before I make a purchase?

Yes, before placing an order for any CV package, we can schedule a brief consultation to discuss your CV needs and the best approach. For packages costing £205 and above, we can schedule Zoom or phone meetings at mutually convenient times to further discuss your needs and to fine-tune the documents. It would be helpful for me to review your current CV and the job advert or job specification before our first meeting.

How do I select a CV package?

The job advert or description sets out exactly what an employer wants from you. More...

It's a common misconception among senior professionals that they can send a generic CV or skimp on parts of a job application due to their seniority. However, failing to align your CV with the job's selection criteria almost guarantees that Applicant Tracking Systems (ATS) will filter it out before it reaches a human reviewer.

Essential Components for Executive Job Applications

The pillars of executive applications include the CV, the Cover Letter (or e-note), and the LinkedIn Profile.

  • CV Adaptation - Your CV should be a tailored summary of your qualifications, skills, experiences, and achievements, specifically adapted to the job's selection criteria.
  • Cover Letter Crafting - the cover letter, or e-note, condenses the crucial aspects of your CV into a brief and compelling argument for your candidacy.
  • Selection Criteria Response - It's often formally required to directly address the job's selection criteria, detailing both your mandatory and desirable attributes. However, It's always essential to address the selection criteria, whether you're asked to or not.
  • Your Peer Network- LinkedIn is becoming increasingly important for positions where a peer network is desirable or essential, and it's also where you may get interview offers or be headhunted.
Every element of your application must subtly convey how well you fit the employer's specific requirements, even if they're not clearly stated. If deducing the employer's hidden expectations from the job advert proves challenging, don't hesitate to call the recruiter, contact the employer directly, or consult your professional network for insights. Engaging in this detective work to uncover their unspoken criteria ensures your application is tailored, and has a competitive edge.
For rapid assistance or advice on tailoring your executive application, booking a call and completing my form with detailed information is the most effective strategy.

What Are 'Selection Criteria'?

View this as your strategic map for standing out in a competitive field. More...

Selection criteria outline the specific skills, experiences, and personal qualities ('attributes') that an organisation considers valuable in potential candidates, a factor that is particularly vital for executives aiming to match an organisation's strategic goals and culture.
These criteria often encompass a mix of core and desirable skills, underscoring:

  • Leadership excellence and effective team management capabilities.
  • High-level educational achievements and relevant career experience.
  • Strategic thinking and knowledge specific to the industry.
  • Global exposure, reflecting a broad worldview and adaptability to diverse cultures.
  • Significant achievements that have positively influenced past organisations.
Commonly referred to as Job Specifications, Position Requirements, and Competency Frameworks, these criteria act as a comprehensive guide for applicants, covering both the technical skills required and the personal attributes favoured.

Executive CVs & Selection Criteria

To address selection criteria in an executive job application, it is important to understand the employer's explicit (stated) and implicit (what you can research and/or deduce) requirements and align them with your own attributes, and performance record. This includes:

  • Providing detailed and specific examples of how you meet the criteria.
  • Having a good understanding of the organisation's strategic aims and how your attributes and experience align with them.
  • Having a good insight into who you are as a professional and being able to communicate that effectively in your application.

Book a call with me

Click on the phone, anytime night and day, to book a complimentary 15 minute call at a time that suits you.

What is included in the CV packages?

I offer a genuinely personalised service where you deal with me, directly. More...

You can speak to me - I personally help you address a prospective employer's job selection criteria and craft your CV. I do not use junior writers or outsource the work to third parties. You can speak to me by phone, text or video.

Here are some advantages of my personalised approach for executive CV projects:

  • We work together - We'll talk about your career goals, work history, skills, and experiences to for me to learn more about you as a professional.
  • A tailored CV - Then, I'll use the information I've gathered to write a CV that shows off your most important accomplishments, skills, and experiences in a way that matches the job requirements and what the employer wants, which makes it more likely to be shortlisted.
  • A focus on your strengths - This personalised CV service will help me highlight your unique strengths and qualifications that make you the best fit for the job.
  • A well-written, personalised CV increases your chances of success in the job application process.
  • CVs that are tailored to a specific job and employer have a higher chance of passing ATS (Applicant Tracking Systems), which are used by many employers to screen applications.
  • Critical feedback - I will give you fearless and personalised feedback on your CV, which will help you improve it.
  • Attention to detail - I will ensure your CV is error-free, well-formatted, and visually appealing.

Book a call with me

Click on the phone, anytime night and day, to book a complimentary 15 minute call at a time that suits you.

How might you give me an advantage?

I highlight the real-world impact of your work, rather than just listing your job history. More...

A CV built around achievements

My approach enhances your leverage in job applications by developing a unique CV that accentuates the tangible impacts of your professional achievements, rather than a mere chronology of past roles.

⇒ The value you add

In emphasising value addition, I demonstrate your capacity to offer deep and insightful contributions to the employer while driving strategic decisions with a blend of intellect and emotional intelligence—an attribute increasingly valued in high-level executives.

⇒ Your ability to solve problems

I create a narrative of your ability to navigate and resolve significant business challenges, demonstrating not only strategic problem-solving skills but also the emotional acuity to manage and lead through change. This perspective is particularly compelling to potential employers who value leaders that can balance logic with empathy.

⇒ Your financial acumen

The CV confirms your financial acumen, detailing how your initiatives have led to increased revenue, cost efficiencies, and transformative projects, all underpinned by an emotionally intelligent understanding of stakeholder impact.

⇒ Your capacity to innovate

Your innovative and original contributions are also highlighted, emphasising the forward-thinking and creative advancements you've pioneered, backed by the ability to inspire and bring people together for a common cause.

⇒ Your ability to lead and motivate

Leadership is framed not just through outcomes but through the lens of emotional intelligence, highlighting your ability to cultivate teams, enhance communication, and make an impactful impression on a range of stakeholders, demonstrating a leader who understands the human side of business.

⇒ Your commitment to excellence

Finally, your unwavering commitment to excellence is portrayed as a by-product of your professional and emotional acumen, reinforcing your reputation as a leader who elevates standards in recruitment, product development, and customer experiences through a keen understanding of people and processes. This comprehensive reflection ensures that your CV resonates not just with the expectations for the role but also with the emotional depth and understanding required for leadership positions.

Book a call with me

Click on the phone, anytime night and day, to book a complimentary 15 minute call at a time that suits you.

Avoid the pitfalls of job applications

Don't be that person who sends hundreds of applications and gets no responses. More...

Steer Clear of Application Missteps:

⇒ Ignoring Applicant Tracking Systems (ATS)

The primary hurdle is applicant tracking systems (ATS), which reject up to 70% of CVs at the initial screening for failing to align with the employer’s selection criteria, signalling the imminent end for generic CVs.

⇒ The 'obviously AI' application

Relying heavily on generative AI for job applications can be a double-edged sword, particularly for senior executives. While AI can streamline the process and produce polished content, it often lacks the nuance, depth, and personal touch that recruiters value. Overusing AI risks creating applications that feel generic, fail to address specific selection criteria, and overlook cultural fit—essential elements for executive roles.

AI-generated content can also create inconsistencies between your written application and your interview performance, potentially casting doubt on your authenticity and capabilities. As companies enhance their algorithms to detect overly robotic or formulaic responses, the risk of blending into the AI-generated crowd becomes ever greater.

It’s crucial to blend the efficiencies of AI with your own insights, experiences, and strategic vision, ensuring that your application not only meets the employer's needs but also resonates with a human touch.

⇒ The One-size-fits-all CV

Using the same CV for multiple executive applications, even with a tailored cover letter, is a critical mistake. It’s unlikely to pass an ATS and won’t impress recruiters. Instead, tailor your CV for each role, highlighting how your unique skills and experience make you the ideal candidate.

⇒ Mismatch with Selection Criteria

An executive CV that fails to reflect the specific attributes and experiences outlined in the job advert signals to employers that you’re not a serious candidate. To stand out, your CV must be meticulously tailored to align with the employer’s selection criteria.

⇒ Not Researching the Employer

At the executive level, employers expect you to have thoroughly researched their culture, ethos, strategy, market position, and competitive landscape. These unwritten selection criteria should be thoughtfully integrated into your application documents to demonstrate your suitability, insight, and ingenuity.

⇒ Not Emphasising Transferable Skills

In cases where your direct experience is lacking in certain areas, demonstrating the effectiveness of your transferable skills is essential. Employers value candidates who can adapt their expertise to new challenges and achieve results. By highlighting these skills—be it leadership, strategic thinking, or problem-solving—you can bridge gaps in your experience and convey your potential to excel in the role.

⇒ Overly Stylised CVs

Prioritise simplicity over excessive styling in your CV. Graphics-heavy or overly designed formats can confuse ATS systems, reducing your chances of success. Additionally, many organisations and jurisdictions reject CVs with photos to avoid potential claims of bias related to gender or ethnicity.

To avoid the pitfalls and boost your chances of an interview, focus on crafting a CV that is not only clear and concise but also accomplishment-focused, bespoke for the job in question, and compatible with ATS requirements.

How about Career strategy?

The process for professional, executive, and board-level applications is both more complex and fiercely competitive. More...


Career strategy

My Guarantee

Bespoke CV Crafting - A custom-written, targeted executive CV that effectively addresses the selection criteria of your prospective employer.
Authentic, Manual Creation - Your authentic voice, not robot-led CV writing that makes you sound generic, keyword-stuffed, foreign or misaligned to the job description.
Personal Service By Me - You will work directly with me, rather than a 'CV factory' that outsources work to unqualified employees, agents, or contractors.
No faceless, Mechanised Processes - Direct communication through phone and/or Zoom meetings, with no impersonal, automated data capture or form-filling involved.
Authentic Feedback - Honest assessment and feedback. No manufactured or solicited testimonials, just authentic, verifiable success stories from real clients.
Clever Marketing - I will seek to differentiate you from other candidates by focusing on what you have accomplished and your potential to add value rather than historic duties and responsibilities.
We each bring a distinct set of skills, knowledge, experiences, and achievements to the table. Yet, not all these qualities are equally significant to employers. Giving every attribute the same weighting in our CV takes the spotlight off those key traits that could secure us an interview. It's crucial, therefore, to carefully align our CV with the employer's requirements.
~ Elle Bradshaw

About me, Elle Bradshaw

Executive CV Writing & Advice

Hello, I'm Elle. I personally take charge of every project, ensuring no aspect of your CV creation is passed off to CV mills, bots, contractors, or juniors. With over fifteen years in a recruitment agency specialising in both recruitment and CV optimisation, I've seen the spectrum of application missteps and successes.

Given the 'ocean of ordinariness' I see in the current wave of poorly tailored, inartfully GPT'd executive CVs, it helps that I am a qualified marketer, author, and seasoned HR consultant.

My passion has always been creative writing and puzzle-solving. This blend of science, data, language, and originality is ideal for advanced job applications: understanding employer needs, matching skills, knowledge, cultural nuances, and experience to those needs, and presenting a compelling proposition.

Prefer to chat first? Phone me: 07537-133-488, Txt me: 07537-133-488 , Facebook me, or Whatsapp me.

Your CV is in expert hands

My background, skills and knowledge

I've pivoted a lot (180°): from my first job at a biscuit factory, earning a degree while being pregnant and working full-time at Loughborough University, onto AstraZeneca as an information scientist before venturing into the international realms of HR, recruitment marketing, and now self-employment.

I'm a qualified marketer and seasoned writer, which means I know exactly how to frame your CV not just as a list of jobs but as a compelling argument for why you deserve that interview spot.

This eclectic background has endowed me with a unique insight into understanding employer needs, aligning individual skills, knowledge, and experience with those needs, crafting persuasive narratives, and the digital nous to create documents that bypass ATS screening filters.

Check me out on linkedIn and see my motivational website to learn more about me.

Hitting the sweet spot with your CV

Board-level CV Writer

Selection criteria may not be explicitly stated in a job description, but addressing them is crucial if you are to align your application to the employer's needs, requirements, and circumstances.

  1. Your Attributes - The first circle represents your (the applicant's) knowledge, achievements, and skills
  2. Job Description - The second circle represents the employer's strategic and operational needs in filling the post
  3. The Market - The third circle represents the broader trends and challenges facing the employer's industry

This succinctly illustrates why each senior executive CV and its accompanying documentation must be tailored to an employer's requirements, needs, and situation. Venn and the art of the CV (Bradshaw, Edwards 2022).

CV alignment with selection criteria

Before we build the CV, we consider these factors:

  • Stated Selection Criteria

    We begin by analysing the employer’s explicit requirements, gathering the information needed to align the application to their specific needs.

  • Discussion about Potential Employer

    By examining the organisation’s culture, key personnel, and industry or sector trends, we uncover insights to make your application more relevant.

  • Market Intelligence

    Using our desk research, you engage with the recruiter to verify assumptions and gather further details. Additionally, networking helps you gain valuable insights into the decision-makers and their priorities.

  • Personal Attributes 'Gap' Analysis

    We compare your skills and experience with the employer’s expectations, identifying strengths, achievements, and transferable skills to highlight.

  • Initial CV Build

    With these insights, we draft your CV, ensuring it highlights your accomplishments and aligns closely with the role’s requirements.

  • Review and Refinement

    Your CV is rigorously refined to tell a compelling story of how you add value, ensuring it passes an ATS and stands out to decision-makers.

  • Supporting Documents and Social Media Profile

    We prepare additional materials, such as tailored cover letters, and optimise your social media profiles for a consistent professional image.
This bespoke process ensures your application matches the employer’s expectations, making a strong case for your expertise and suitability for the role. Each step is tailored to the specific job or sector you’re targeting, enhancing your chances of success.

Aligning your CV

Tailor your CV to the prospective employer's specific needs and demonstrate how your accomplishments align with their requirements. Providing concrete examples with metrics strengthens your case and enhances your chances of securing an interview.

  1. Your attributes: The first circle represents your (the applicant's) knowledge, achievements, and skills
  2. Job description: The second circle represents the employer's strategic and operational needs in filling the post
  3. The market: The third circle represents the broader trends and challenges facing the employer's industry

Client Testimonials


Hi Elle, I just want to say thank you for the work you did to make my CV application for the CEO (of a major sporting body)* stand out. It has been a pleasure working and interacting with you during the process. You answered every question, right down to - what format should I send the application in. I would have got it very wrong, but you referred me back to the job ad and showed me what to do next, your patience with my obvious lack of knowledge of how to do these things is very much appreciated as I know I would have never gotten to the interview, despite being well known in the sporting world.
*organisation name withheld

- W.S. (CEO)


As an executive, I thought I knew exactly what was required in making job applications, but after three months of not getting a single interview, I went to Elle for advice. This changed my perspective as she explained new concepts like keywords, effective CV structure, and the importance of having a tailored CV and cover letter for each application. Her service was outstanding; she listened to my needs and provided a CV that truly reflected my career aspirations and highlighted my key strengths. I highly recommend Elle to anyone looking to maximise their chances of getting to interview for executive and c-level appointments. She truly is the best in the business.

- D. Brian (Logistics Director)


I was struggling to get interviews for the jobs I was applying for, and I knew my CV was not up to the standard it should be. But I couldn't see that I wasn't presenting myself in a way that was attractive to employers. I reached out to Elle through a recommendation from a friend, and she was able to guide me to create an exceptional CV that truly reflected my skills and experience. Her attention to detail in matching my experience with the employer's ad and ability to highlight my achievements made all the difference. I have since received multiple interview opportunities, and it's all thanks to Elle.

- R. Lockie (Accounts executive)


I recently had the pleasure of working with Elle to revamp my CV and cover letter. Elle was professional, efficient, and provided great personal guidance throughout the process. She took the time to understand my career goals and highlighted my strengths in a way that truly set me apart from other candidates. She also provided tons of motivation to aim high! Thanks to Elle, I have a better perspective on how my strengths can be articulated and harnessed to further my career and also where I may have been going wrong in my job search. Within two weeks, I was able to secure an interview for a job that I wouldn't have considered myself qualified to apply for. I genuinely recommend her services to anyone looking to not only get a job but to get a great one r

- A. Awiti (Former GM, returning to work)

These are genuine reviews that are obviously anonymised. I can provide referees upon request.

My expertise lies in fine-tuning your CV and documents to precisely reflect what employers are seeking, enhancing your prospects of selection.

CVs submitted to:

These are a selection of organisations to which I have helped clients apply for jobs or provided career coaching and outplacement services.

Clients' CVs submitted to:

These are a selection of organisations to which I have helped clients apply for jobs or provided career coaching and outplacement services.

Serving Oxford and South East England, I provide a personalised executive CV writing service designed for senior leaders and board-level applicants. My approach goes beyond templates or AI-generated content - each CV is a human-crafted document that highlights your achievements and positions you strategically for your next move. Whether you are seeking support with executive job application strategy or crafting a new narrative for your career, I work directly with you to ensure every detail aligns with employer expectations.

Professional Executive CV Services Across Oxfordshire and Beyond

Offering executive CV writing services tailored for UK employers, I support clients in Oxford, Abingdon, Banbury, Bicester, Didcot, Henley-on-Thames, and throughout Oxfordshire. Many executives search for professional executive CV writers in Oxford or strategic executive CV and cover letter writing - and I provide both, alongside advice on selection criteria responses and LinkedIn optimisation.

Executive CV and Career Strategy Support Across Southern England

From Hampshire (Southampton, Portsmouth, Winchester) to Kent (Canterbury, Maidstone, Tunbridge Wells) and Sussex (Brighton, Eastbourne, Crawley), I deliver trusted executive CV services for senior leaders. Executives often seek help with executive job applications and guidance on how to write an executive CV for board roles. My services ensure your documents are achievements-focused and fully aligned with each employer’s selection criteria.

Specialist Support in Key Regions

Berkshire: Reading, Slough, Windsor, Newbury, Bracknell, Maidenhead — perfect for those seeking bespoke executive career documents for board candidates.
Buckinghamshire: Milton Keynes, High Wycombe, Aylesbury, Marlow, Amersham — offering professional executive career strategy services.
Surrey: Guildford, Woking, Reigate, Redhill, Epsom, Camberley — ideal for those needing custom executive CV and application packages.
Hampshire: Winchester, Farnborough, Basingstoke, Eastleigh — supporting executive resume writing for UK senior roles.
Kent: Canterbury, Ashford, Maidstone, Folkestone, Margate — providing expert help with executive application achievements.
Sussex: Brighton, Worthing, Hastings, Crawley, Burgess Hill — for those seeking strategic executive CV consulting.
Isle of Wight and selected coastal towns available on request.

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